What is Google Panda and Penguin Update?

Google Panda:- Google Panda is a name of Google Algorithm launched in February 2011 by Google. It’s a Google update to down low quality website in Google search results and show high quality website near or top of the Google search engine or search results.

After Google Panda update there are many Search engine optimization firm or Internet marketing company very shocked because their many of website they are optimized their ranking or Google search result suddenly turned down.

“I am a SEO professional. I also realize that some of website they are not optimized, but their structure and content quality is very good, they was coming on page one on Google search result on many keyword phrase. “ Google experts continue working on it. Soon they will give us latest news regarding Google update Google Penguin:- Google Penguin is also a Google Algorithm. First Google Penguin update announced April 2012. This update was regarding of decrease search engine ranking of the website whose webmaster violate Google’s webmaster guidelines.

They who were not working or avoiding Google guidelines, like cloaking, keyword stuffing, duplicate content etc. they had most affected from this update and affected search related queries in English.

Google Penguin latest update announced May 2013. It called Web 2.0, many micro has affected from this update. It not just content refresh regarding update. It also affected on search queries. According to Mattcutts their team is continue working on search engine optimization. In coming month SEO needs will become something different and more. Not just link submission or link building